Wednesday, November 28, 2007

Real Estate, A Dangerous Business

By now pretty much everyone in NY who watches the news or reads the local bird cage liners has heard of the grisly murder of "Broker to the Stars" Linda Stein. Now apparently her alleged killer, her assistant who confessed, is claiming that some guy dressed as ninja did the deed.

Whomever killed Ms. Stein, frankly I'm surprised brokers don't get attacked more often. Let's face it, brokers are in the same neighborhood as used car salespeople on the most disliked professionals list. Only ambulance chasing lawyers and telemarketers are lower, and I could be wrong about that, so don't quote me.

Think about it. Brokers often get paid what seems like a lot of money for doing what seems like very little. (In reality, there are few easy deals, but most consumers don't see the nitty gritty of what real estate agents do, so they think we're overpaid).

Brokers are also vulnerable. In what other profession, besides perhaps being a TV reporter or some sort of actor or adult film star, is your picture on the internet? Even worse, your contact info and even parts of your schedule is often online, in order to attract customers to, say, an open house you may be running.

A motivated stalker could do serious damage with this info. In the end, even an exclusive agent like Ms. Stein--someone in that rareified realm of brokers to the rich and famous, someone who should have been nearly inaccessible-- was surprisingly easy to get to.

Scary stuff. Scary enough to make me cancel an evening appointment when I learned the space didn't have electricity.

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